Originally Posted by Multichannel.com
BBCA: Torchwood Lit a Record
Premiere Delivers Biggest Audience For Drama in BBC America History
By Kent Gibbons -- Multichannel News, 9/11/2007 1:57:00 PM
BBC America said the premiere of Torchwood on Saturday night delivered the biggest audience of any drama premiere in the 58-million-subscriber network’s history.
The grownup science-fiction series, a spinoff of Russell T. Davies’s recent edition of Doctor Who, attracted 297,000 viewers at 9 p.m. ET and 6 p.m. PT in the target demographic of persons ages 25 to 54, network officials said.
That’s slightly ahead of how action drama Robin Hood performed when it premiered last year, at about the same rating (0.42). Viewer numbers were higher for Torchwood than Robin Hood because BBCA is in more homes now.
The relatively heavily promoted Torchwood premiere delivered 496,000 total viewers, network officials said.
A second airing, at midnight ET and 9 p.m. PT Saturday, delivered a 0.19 rating (139,000 viewers) in the target demographic, or 241,000 viewers overall, BBCA said.
Figures cited are live viewing and same-day viewing, which adds in a day’s worth of digitally recorded watching.
